Leads
HubSpot
802
↓ -23.0% vs prev period
MQLs
HubSpot
373 (47%)
SQLs
HubSpot
157 (42%)
Pipeline
HubSpot
73
Won
HubSpot
19
↑ +26.0% win rate
Conversion Funnel
Leads → MQL → SQL → Pipeline → Won
HubSpot
Lead Velocity
Daily new leads — last 30 days
HubSpot
Channel Attribution
HubSpot
| Channel | Leads | MQL | SQL | Pipeline | Won | CAC |
|---|---|---|---|---|---|---|
| Organic Search | 223 | 112 | 34 | 23 | 9 | $102 |
| Paid Search | 191 | 83 | 44 | 21 | 4 | $319 |
| Social Media | 153 | 61 | 16 | 8 | 6 | $262 |
| 134 | 94 | 25 | 11 | 7 | $60 | |
| Referral | 70 | 43 | 20 | 7 | 5 | $33 |
| Direct | 179 | 38 | 17 | 14 | 5 | $7 |
Pipeline by Stage
HubSpot
| Stage | Value | Count | Confidence |
|---|---|---|---|
| Discovery | $221,322 | 46 | low |
| Qualification | $377,181 | 38 | low |
| Proposal | $144,582 | 17 | medium |
| Negotiation | $85,039 | 13 | medium |
| Closed Won | $60,227 | 10 | high |